
North America Online/E-grocery market- Growth, Trends, COVID-19 impact and Forecast (2020-2025)
The North America Online/ E – grocery Market is segmented based on product type (Food Grains, Bread, Bakery and Dairy Products, Fruits and Vegetables, Dry and Baking Products, Beverages, and Others), Platform (Web-Based, and App-Based), Delivery style(online-based grocer, store-based grocer, pickup/curbside, and others)
Introduction
The e-grocery market consists of either offline stores that also allow online ordering or stand-alone websites that only exist online and do not have offline accessible stores. These stores have been gaining popularity as they offer convenience and ease of accessibility.
E-marketplaces can provide greater transparency in the purchasing process since availability, prices and stock levels are all accessible in an open environment.
Online grocery shopping is also gaining popularity among customers owing to the growing preference for a hassle-free shopping experience online.
Improvements in digital technology and new restrictions from the COVID-19 pandemic have forced brands to innovate, including new methods for selling directly to customers, online ordering, last-mile delivery, click and collect, and other changing consumer appetites.
Table of Contents
Executive Summary
Scope of the report
Research Methodology
Executive Summary
Introduction
5.1 Parent Market/ TAM
5.2 Market Outline
5.3 Market Segmentation
6. Five Force analysis
7. Market Sizing
8. Market segmentation
9. Geographical Landscape
9.1 US
9.2 Canada
9.3 Mexico
10. Growth drivers
10.1 Advances in the technology and the rise in the omnichannel approach
10.2 The implementation of voice-enabled technology
10.3 Cheaper cost of installation and maintenance of website
11. Key Market Trends
12. Impact of Covid-19
13. Challenges
14. Customer Insights analysis
15. Major Market Players
15.1 Amazon
15.2 InstaCart
15.3 Walmart
15.4 Postmates
15.5 Kroger
15.6 Safeway
15.7 FreshDirect
15.8 Target
16. Recent Developments
17. Future Scope
18. Strategic Recommendations
Market Overview
The North America Online/ E- grocery delivery market is expected to grow to $108 billion by 2025.
Growth momentum is expected to accelerate during the forecast period with 21% CAGR.
In North America, US is anticipated to remain dominant with the largest revenue share over the projected period.

Key Trends
The growing workforce, along with their hectic schedules, provides businesses with the ability to set up online stores.
With the advancements in technology shift from the traditional way of shopping to online shopping using mobile has paved a way to save time by ordering groceries from a wide variety of choices has become a trend in recent days.
Key Market Players
The most prominent players in the market are Amazon.com, Instacart, Walmart, Fresh Direct, The Kroger Co., Postmates Inc., Safeway Inc., Target Corporation, and others.

Growth Drivers and Challenges
Advances in technology and the rise in the omnichannel approach among grocers significantly influence the growth of the market.
The implementation of voice-enabled technology is expected to increase e-grocery sales.
The cost of installing and maintaining a website is much cheaper than owning a physical store. This motivates the growth of e-commerce.